SOCIAL MEDIA STRATEGY + SUPPORT

Less overwhelm. More content that actually works.

If the idea of showing up on social media makes you want to hide under a blanket – you're not alone. Whether you’re staring at the “new post” button in despair or posting just to tick the box (with a mild identity crisis), I’m here to help you take the what do I even say? out of your day-to-day content.

Birdie’s social media services are designed to empower you to show up confidently, strategically and consistently – with content that actually speaks to your audience (and doesn’t make you cringe).

Who’s it for?

Small business owners and solopreneurs who want to do it right from the start

  • Creatives, tradies, and consultants ready to show up as the face of their brand

  • Entrepreneurs in a new season – new service, new direction, or new confidence

  • Anyone who wants to feel empowered to create content themselves but not be left floundering

  • People who are over it when it comes to winging it on Instagram

What I Offer

There are a bunch of ways we can work together! It all depends on how hands-on or hands-off you want to be. Below are my post popular packages, but just shout if you want something a lil bit custom (we love a bespoke plan!).

Content sessions – $500+GST

Two hours of focused, on-location iPhone content creation. I’ll plan it all with you – think filming briefs, scripts, and guidance on the day – so you walk away with a few months’ worth of juicy content ready for stories, reels and more. I’ll help you film, direct the day and then send you your list of reels to create with the content sitting pretty on your own device. Photography not included – but I can bundle it in if you like!

Canva template design package – $400+GST

Need on-brand templates for your Insta? I’ll whip up a suite of custom Canva templates (posts, stories, reel covers, carousels), source some beautifully curated stock imagery, and give you a styled mock-up of your grid so you know exactly how to keep your content looking cute and cohesive.

Ongoing social media + marketing support – from $500+GST/month

Need someone in your corner month-to-month? I’ve got you. This is a fully customisable subscription that can include content creation, strategy sessions, template design, scheduling and more. Pricing ranges from $500 to $1000+ depending on your needs.

One-off social media strategy guidebook – $1200+GST

This one’s the deep dive. A full audit of your current platforms, strategy, tone of voice, content pillars, competitor analysis, one month of content mapped out, caption ideas, reels prompts and a whole bunch more. Includes a 1:1 coaching session to walk you through everything and a follow-up check-in four weeks later.

Need ongoing scheduling and social media management support?

If you’re after ongoing social media management, scheduling, or someone to keep things ticking behind the scenes—say hello to Peasy. They’re the dream team when it comes to making your content plan actually happen (without the stress). I work closely with them, and together we’re like the peanut butter and jelly of digital marketing.

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Let’s Talk Personal Branding

(Because It’s Kind of a Big Deal)

Your personal brand on social media is like your digital shopfront, a virtual handshake - it’s how people get to know, like and trust you. And when your content is backed by thoughtful strategy aaaaaand cohesive visuals? Oooooh yeah. Chef’s kiss.

Pairing your social media strategy with personal branding photography is the dream team:
→ Great photos show your audience who you are.
→ Strategy tells them why they should care.
→ A solid digital presence (yes, that includes your website too!) ties it all together.

And it shouldn’t be scary. So if you’re ready for your brand to look bloody good, and sound good too - get in touch.